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E. Pellicci's Art Deco caff, Sunday flowers on Columbia Road, Roman Road Market and the park cafés of Victoria Park.
Photo: Bob Jenkin, Pexels License
E. Pellicci on Bethnal Green Road was opened by Tuscan immigrants in 1900 and takes its initial from Elide, wife of Priamo Pellicci, who worked there from that year.3 The building and its Art Deco interior were listed Grade II in 2005.3 From Bethnal Green, Roman Road runs east to Old Ford through Bow, and Victoria Park closes off the area to the north-east.21
The coffee follows the markets and the park: Columbia Road on Sunday mornings, Roman Road on Tuesdays, Thursdays and Saturdays, and Victoria Park, opened in 1845 and nicknamed the People's Park, every day of the week.421
Local tip: Columbia Road's stalls trade only on Sunday, 08:00–14:00; Hermanos Colombian Coffee Roasters at No. 124 is on the market strip, and E. Pellicci, closed on Sundays, is best saved for a Saturday.4
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Maria Pellicci, who owns the café, was made a Knight of the Order of the Star of Italy in 2025.3 The Kray twins are said to have used the place in the 1960s, Harry Styles filmed part of a music video there in 2022, and the podcast Down the Caff has been recorded inside since 2024.3 E. Pellicci opens Monday to Saturday, 08:00–15:30, at 332 Bethnal Green Road.
For an earlier start, Billy's Cafe at 4 Pritchard's Road opens at 06:30 on weekdays. Coffee Matters at 157 Bethnal Green Road and both branches of Fuckoffee, at Nos. 215 and 429, open at 07:00, and Holy Shot at No. 155 at 07:30.
Columbia Road Flower Market trades on Sundays only, 08:00–14:00, and the traders start setting up from 04:00.4 The site was once Nova Scotia Gardens, a brick field turned slum, which Angela Burdett-Coutts bought and covered with a 400-stall food market in 1869; it closed in 1886.4 The flower market began on Saturdays and moved to Sunday by Act of Parliament to suit Jewish traders.4
Hermanos Colombian Coffee Roasters is at 124 Columbia Road and Jack Garcia Coffee at No. 150. Corner Deli at No. 71 opens at 11:00, and Campania is round the corner on Ezra Street.
Victoria Park covers 86 hectares, laid out by Sir James Pennethorne between 1842 and 1846, with the Regent's Canal along its west side and the Hertford Union Canal along its south.1 Its cafés are the Pavilion Cafe and Blas in the west and The Hub in the east, and the Chinese pagoda on the west boating lake was rebuilt after refurbishment began in 2010.1
The Pavilion Cafe, on Old Ford Road, opens at 07:00 every day and stays open until 18:00 at weekends. Blas opens at 07:30 on weekdays and 08:00 at weekends, and Gallery Café at 15–23 Old Ford Road opens at 09:00.
Roman Road Market probably began around 1843, trading illegally at first and surviving several attempts to close it; Charles Booth recorded it as fully established in 1887.2 It now runs on Tuesdays, Thursdays and Saturdays, while the shops open all week.2 Mae + Harvey at 414–416 Roman Road opens 08:00–16:00 on weekdays, and Zealand Road Coffee Shop at No. 391 and Loafing at No. 409 are nearby.











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E. Pellicci was opened in 1900 by Tuscan immigrants and is named after Elide, wife of Priamo Pellicci, who worked there from that year. Its building and Art Deco interior were listed Grade II in 2005. It is at 332 Bethnal Green Road and opens Monday to Saturday, 08:00–15:30.
Columbia Road Flower Market trades on Sundays only, from 08:00 to 14:00, and traders begin setting up from 04:00. It started as a Saturday market and moved to Sunday by Act of Parliament to suit Jewish traders. Hermanos Colombian Coffee Roasters at No. 124 and Jack Garcia Coffee at No. 150 are on the street.
Victoria Park has the Pavilion Cafe and Blas in the west and The Hub in the east. The Pavilion Cafe, on Old Ford Road, opens at 07:00 every day and until 18:00 at weekends, and Blas opens at 07:30 on weekdays and 08:00 at weekends. The 86-hectare park opened in 1845.
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