King of the Fork
- Wi-Fi
- Wheelchair access
- Smoke-free indoors
King of the Fork, the café row on Rua Eugênio de Medeiros and the office strip of Avenida Faria Lima.
Photo: Leandro Barreto, Pexels License
Pinheiros began in 1560 as a Jesuit aldeamento (mission village) for Indigenous people on the bank of the Rio Pinheiros.1 The name is usually tied to the araucaria pines that grew here, though one 19th-century historian traced it to a Tupi word for the flooding river.1 The first wooden bridge over the river was built in 1687, trams arrived in 1904, and Italian and then Japanese immigrants settled here in the first half of the 20th century.1
Largo da Batata is named for the potatoes sold there by farmers from Cotia, most of them Japanese, after the Cooperativa Agrícola de Cotia put up warehouses in the area once work on the Raposo Tavares highway began in 1922.1 Today Pinheiros is one of the city's most expensive neighborhoods, with a corporate corridor along Avenida Brigadeiro Faria Lima and cultural venues such as SESC Pinheiros and the Instituto Tomie Ohtake.1
Local tip: Pair a morning at the Mercado de Pinheiros, open from 08:00 Monday to Saturday, with coffee at King of the Fork on Rua Artur de Azevedo, open from 10:00 Tuesday to Friday and from 09:00 on Saturdays.
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Metro Line 4 (Yellow) has three stations in the neighborhood: Fradique Coutinho, Faria Lima and Pinheiros. The CPTM suburban rail's Line 9 stops at Hebraica-Rebouças.1 Line 4's first stretch, from Faria Lima to Paulista, opened on 25 May 2010, and Pinheiros station followed in 2011.2
The Mercado Municipal de Pinheiros opened on 10 August 1910, on the line of today's Avenida Brigadeiro Faria Lima. It was known as the Mercado dos Caipiras, after the producers and traders who came in from the interior of the state.3 Building the avenue meant demolishing it, and the new market opened at Rua Pedro Cristi 89 on 1 March 1971.3
The market covers 4,196 m², added a wooden deck with outdoor tables on its upper floor in 2006, and opens Monday to Saturday, 08:00–18:00.3 On Faria Lima itself, Expresso & Cia is at number 1616 and Café Arabe at 1987.
Rua Eugênio de Medeiros has the closest group of cafés: Grão Expresso at number 416, with Wi-Fi, Aro 27, a bike café, at 445, and Tio Café at 672. Café Plato is on Rua Teodoro Sampaio, and Jorgina Café on Rua Cunha Gago.
King of the Fork, at Rua Artur de Azevedo 1317, was opened by two owners who met cycling, and has a garden beside a bike lane, according to a 2016 Perfect Daily Grind guide that recommended its cold coffees.4 It opens Tuesday to Friday 10:00–20:00 and Saturday 09:00–18:00, with Wi-Fi and step-free access.
Coffee Lab, the café, roastery and barista school founded by Isabela Raposeiras, was at Rua Fradique Coutinho 1340 when Sprudge visited in 2017; it roasted its own blends and single origins and offered pairings with chocolate or cheese.5
Sundays and Mondays need planning in Pinheiros. King of the Fork closes on both, the market is shut on Sundays, and Sofá Café on Rua Bianchi Bertoldi opens 09:00–18:30 on weekdays and 10:00–18:00 on Saturdays only.






In Pinheiros, also browse: Wi-Fi Bakery cafés
Metro Line 4 (Yellow) has three stations in Pinheiros: Fradique Coutinho, Faria Lima and Pinheiros. Its first stretch, from Faria Lima to Paulista, opened on 25 May 2010, and Pinheiros station in 2011. Line 9 of the CPTM suburban rail stops at Hebraica-Rebouças.
Largo da Batata means potato square. It is named for the potatoes sold there by farmers from Cotia, most of them Japanese, after the Cooperativa Agrícola de Cotia set up warehouses in the area once construction of the Raposo Tavares highway began in 1922. Japanese immigrants settled in Pinheiros in the first half of the 20th century.
Rua Eugênio de Medeiros has the closest group, with Grão Expresso at 416, the bike café Aro 27 at 445 and Tio Café at 672. King of the Fork, at Rua Artur de Azevedo 1317, has a garden by a bike lane and opens Tuesday to Saturday. On Avenida Faria Lima, Expresso & Cia is at 1616 and Café Arabe at 1987.
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